Be Found Be Chosen Takes First Steps Towards Carbon Neutral Accreditation

Northumberland-based digital agency embraces remote work and sustainable land stewardship in mission to reduce its environmental footprint

Be Found Be Chosen, a performance marketing agency based in Northumberland, has announced its first formal steps toward becoming an accredited carbon neutral business. In an era where environmental responsibility is increasingly important, the company is making meaningful changes to lead by example in the digital marketing sector.

The most impactful shift has been the transition to a fully remote working model. By closing its physical office and adopting a distributed workforce, Be Found Be Chosen has eliminated the need for daily commuting and the energy demands associated with heating, cooling, and powering a traditional office space. This not only reduces the company’s carbon emissions significantly but also promotes a healthier work-life balance for its employees.

But the commitment to sustainability doesn’t stop there.

Be Found Be Chosen also owns and operates a farm in the heart of Northumberland. Traditionally a private agricultural site, the land is now being evaluated for a range of carbon-reducing stewardship initiatives. These could include rewilding sections of the land, planting native trees and hedgerows, implementing low-impact grazing strategies, and improving soil health to enhance carbon sequestration.

If successful, these measures may not only neutralise the company’s remaining carbon footprint—they could tip the balance toward a net positive carbon output, making Be Found Be Chosen one of the few marketing agencies in the UK contributing more to the planet than it consumes.

Founder and Director Jennifer Freeman commented:

“We know that digital businesses aren’t always seen as carbon-intensive, but that doesn’t mean we shouldn’t take responsibility. Going remote was the first obvious step—but owning a farm gives us the unique opportunity to go further. We want to be a company that actively gives back to the environment.”

The company is now working with sustainability consultants to assess its carbon baseline and prepare for formal accreditation. This includes calculating indirect emissions from business operations, reviewing vendor partnerships, and exploring offsetting opportunities that go beyond standard industry practices.

With a commitment to transparent reporting and ongoing improvement, Be Found Be Chosen is not just responding to the global sustainability challenge—it’s using its resources, creativity, and rural location to rethink what a low-impact digital agency can be.

As the agency grows, its goal is simple but ambitious: to be an example of how smart business and environmental stewardship can—and should—go hand in hand.